Why I Still Optimize for Google News
Google sunset the Publisher Center, and plenty of people took that as a signal to walk away from Google News. I did the opposite. Here's why I'm doubling down, and what the…
Tag: Google News
Boost Your Blog’s Visibility: Aligning Categories with Google News
Matching your blog's category structure to Google News categories is one of the simplest changes I know that actually moves the needle. You're speaking Google's language, and the algorithms stop having to…
Maximizing E-E-A-T with Author Boxes: A Key Strategy for Google News and Discover Success
An author box looks like a design element. In competitive and YMYL niches, it's one of the clearest E-E-A-T signals you control. Here's how to build one that actually communicates credentials to…
The Publisher Center Sunset: Navigating Google News in the Dark
Google killed manual submissions to Publisher Center, and the panic headlines followed. Having watched clients get approved in days and others wait months with no explanation, I'm not mourning it. Here's what…