Trust is the currency that drives user engagement and loyalty. For websites dealing with Your Money or Your Life (YMYL) topics, establishing this trust is not just important—it’s crucial. Enter the concept of E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) and the often-overlooked hero of online credibility: website policy pages. YMYL…
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The Publisher Center Sunset: Navigating Google News in the Dark
Remember when you had to manually submit your site to Yahoo! and Ask Jeeves? Yeah, me too. (And yes, I’m officially old enough to remember those days.) Well, Google just pulled a similar retro move by sunsetting their Publisher Center – except this time, they’re not replacing it with a…
Introducing Authority Amplifier Pro: The Digital Mastery Blueprint
As the creator of Authority Amplifier Pro, I’m thrilled to share with you my course that encapsulates over two decades of my experience in digital marketing. I’m Brian Winum, a partner at MAXBURST Web Design and MAXPlaces Marketing, both based out of New York City. My journey in this field…