Let me share something I've been working on for the past few years that's completely transformed how I approach link building and entity optimization.

You know that feeling when you stumble onto something that works so well you almost don't want to share it? Yeah, I had that moment back in 2019 when I cracked the code on subdomain-based syndication networks. I'm talking about the ability to create hundreds of high-quality backlinks at the push of a button—whether you're pointing them directly at your money sites (tier 1) or using them to power up your existing links (tier 2)—while controlling every aspect of your entity schema across multiple link tiers.

Here's what I've learned: most SEOs are still stuck in the old paradigm of buying individual backlinks or manually building citations one at a time. Meanwhile, I've been quietly building networks that work beautifully as both traditional subdomain-based PBNs and as tier-2 amplification systems. I can syndicate content to 300+ sites in under 10 minutes, with complete schema control from my money site all the way through tier 2.

What I Built (And Why It Actually Works)

My primary networks—one for press releases and another for directory citations—aren't just link farms. They're sophisticated entity silos that Google can actually understand and value.

The architecture is deceptively simple: one primary domain running a multi-site WordPress install, cloned across hundreds of subdomains. I can spin up a new subdomain in literally 27 seconds. Want a network of 50 state-based sites? Done. Need 200 city-specific subdomains? Easy. Looking to create niche-focused networks for legal, medical, or home services? I can build that in about five minutes.

But here's where it gets interesting (well, fun for SEO nerds like me): I'm controlling the person schema and organization schema across every single tier. That means when I publish a press release about my agency, I'm not just getting backlinks—I'm building a complete entity funnel that ties everything together for Google with a pretty bow.

The Real-World Applications Hit Different

I've found that these networks solve problems I didn't even realize were holding me back:

Tier-1 Link Building (Yes, Direct to Money Sites): These aren't just tier-2 networks. You can point these directly at your client sites, your agency site, your affiliate properties—anywhere you'd use a traditional PBN. The difference is you're getting the scale and schema control that manual PBN building can't match.

Traditional Subdomain-Based PBN Networks: Want to use these the old-school way? Perfect. Build out niche-specific subdomain networks and use them exactly like you would any other PBN. The multi-site architecture just makes it exponentially faster to deploy and manage.

Tier-2 Link Building at Scale: When you do want to power up your tier-1 links—PBN posts, guest posts, niche edits, social profiles—you can hit them with hundreds of contextually relevant backlinks that include proper schema markup. The whole process takes minutes, not weeks.

Citation Building for Local SEO: My directory citation network lets me create listings across hundreds of subdomains, complete with map embeds, 360-degree images, and YouTube videos. Each listing gets the full treatment with NAP consistency and schema control.

Google News & Google Discovery Optimization: By publishing press releases through properly formatted subdomain networks, I'm creating signals that Google News and Google Discover actually recognize and value. I was getting subdomains approved for Google News for years using this exact methodology before they stopped manual submissions and approvals.

Embed Networks: Want hundreds of YouTube embeds? Map embeds? Custom images from your GMB profile? These networks make it trivial to amplify any visual or video content across a massive footprint.

Complete Schema Control: This is the part that really excites me. I can maintain consistent entity relationships from my money site through tier 1 and tier 2, making sure Google understands exactly who I am, what my organization does, and how everything connects.

The Black Friday Offer (Because Timing Matters)

Here's the thing: building these networks requires specific technical knowledge, the right server infrastructure, and, honestly, a lot of trial and error to get the configuration dialed in perfectly.

I spent months testing different approaches—using MainWP versus multi-site installs, figuring out the optimal server setup, working with plugin developers to add SpinTax support for unique content across subdomains. I learned this one the hard way (like, really hard) when my first attempts using standard hosting kept crashing under the syndication load.

For Black Friday 2025, I'm offering a limited number of Done-For-You custom syndication network builds at a one-time fee of $2,500.

Full transparency on costs: The $2,500 covers my build, customization, and training. You'll also have some hard costs to consider—mainly monthly server fees (you need a high-end server to handle the syndication load without crashing) and annual licensing for three essential plugins (a few hundred dollars total). I'll walk you through all of this upfront so there are zero financial surprises, and I'll make specific hosting recommendations based on what I've found actually works at scale.

Here's what you get:

Your Custom Network Infrastructure:

• Primary domain setup with multi-site WordPress install
• Initial subdomain creation based on your niche/geography needs (states, cities, or niche-specific)
• Proper server configuration for optimal performance
• All necessary plugins configured and ready to go

Customization & Training:

• Strategy consultation to determine the best network structure for your goals
• Training on how to syndicate content across your network
• Schema implementation guidance for entity optimization
• Claude AI project setup for automated content creation

Ongoing Support:

• Documentation on network management and expansion
• Guidance on adding new subdomains as your needs grow
• Best practices for tier-2 link building and entity schema

Black Friday Bonus:

• Complete PR stacking strategy training
• Access to my Google News-approved backlink sources (under $1 per link)
• Step-by-step implementation guide for compounding authority signals
• Custom WordPress plugin for unified RSS feed management

About the RSS plugin: Here's something I built that solves a problem I kept running into—when you're managing 300+ subdomains, you need a way to aggregate all that content into clean, centralized RSS feeds. This custom plugin pulls everything together from your entire network and lets you create filtered feeds however you need them. Want a feed of just your press releases? Done. Need to separate content by niche or location? Easy. It's built to handle massive networks (I'm talking 800+ subdomains) without choking your server, and it includes API support so you can integrate with other tools in your workflow. Basically, it gives you complete control over how your network's content gets syndicated and discovered.

This is based on the exact methodology I use for my own networks—the same systems powering my agency's link building and the client work I do through MAXPlaces Marketing.

Why This Approach Works Right Now

Google's moving aggressively toward entity-based search and authorship visibility. They want to see your presence across the web, tied together with consistent schema markup and clear entity relationships. These networks give you that capability at a scale that would be impossible to achieve manually.

I'm not promising overnight rankings or magical results. What I am offering is a proven infrastructure that lets you control your entity narrative across multiple tiers while building the kind of link velocity and schema consistency that Google actually rewards.

Through my testing, I've found that controlling schema from the money site through tier 2 creates remarkably strong entity signals. It's like giving Google a roadmap that shows exactly how everything connects—your organization, your team members, your content, your authority.

The ROI Play (And Why This Pays for Itself)

Here's something most people don't think about when they build networks: monetization.

Once you have 300+ subdomains set up and ready to syndicate, you're sitting on a legitimate guest post network. Sell placements on your network—charge $100-$300 per post, depending on your metrics—and you've got a recurring revenue stream that can easily cover your server costs, plugin licensing, and initial investment within the first few months.

I'm not talking about building a spammy link farm. These are properly formatted sites with real content, schema markup, and actual authority signals. Agencies and SEOs are constantly looking for quality link placements, and you control hundreds of properties that can deliver exactly that.

The math is simple: sell 10-15 guest posts per month, and you've covered all your hard costs with profit left over. Your network becomes a revenue-generating asset, not just a cost center for your own link building.

Black Friday Bonus: My PR Stacking Strategy

As part of this Black Friday offer, I'm including something I don't typically share outside of my high-level consulting: my PR stacking methodology.

This is a bit different than what everyone else is doing with press releases. I've found a source of Google News-approved backlinks for less than $1 per link that I use to power up these syndication networks. The strategy creates a compounding effect where you're stacking authority signals across multiple layers.

Most people just publish press releases and hope for the best. I'm using a specific sequence that ties everything together—your syndication network, traditional PR distribution, and these ultra-affordable Google News placements—in a way that creates legitimate authority signals Google actually values.

I'll walk you through the entire strategy, show you the exact sources I use, and help you implement it for your own networks. This alone has been a game-changer for how quickly I can build domain authority and entity recognition.

Moving Forward

I'm only taking on a limited number of these Black Friday builds because each one requires hands-on customization and training. I want to make sure everyone who invests in this gets the full value and actually knows how to leverage what they're getting.

One thing I've discovered through building my own networks: trying to cheap out on hosting is a recipe for disaster. These networks need proper infrastructure to perform, and I'll be completely upfront about the monthly server investment and plugin licensing costs before we start. No surprises—just realistic expectations about what it takes to run these at scale.

If you're serious about scaling your link building, controlling your entity schema, and building the kind of digital footprint that positions you as an authority in Google's eyes, this is the infrastructure that makes it possible. And if you're looking to create a new revenue stream by monetizing your network through guest post placements, that's built right in.

The Black Friday pricing of $2,500 represents a fraction of what it would cost to build this yourself (trust me on the server costs and development time alone), and it's a one-time investment in infrastructure you'll own and control moving forward. An infrastructure that can actually generate revenue to cover its own costs and then some.

Ready to build your network? Email me at bw@brianwinum.com with “Black Friday Network” in the subject line. Let's discuss your specific needs and whether this approach makes sense for your situation.

I've been in digital marketing for over 20 years, and this is hands-down one of the most powerful systems I've ever built. Looking forward to helping some of you implement the same infrastructure that's transformed how I approach link building and entity optimization.